Dianna Standard Van Voorhis
Owner, The Creative Standard

After graduating from the Fashion Institute of Technology with degrees in Display & Exhibit Design and Packaging Design, Dianna began her career working for small agencies in the packaging and advertising fields.  Forced to wear many different hats, Dianna gained expertise in a wide range of client services, from concept development to print management, and everything in between.

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Realizing her independent freelance jobs were so much more fulfilling, Dianna began The Creative Standard in 2003 as a side project. By 2008, it blossomed into a full service boutique design studio. 

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The Creative Standard is a one-on-one business based in Brooklyn, New York.  Dianna deals directly with every client, doing all conceptualization and design work herself.  A small group of trusted friends and vendors (photographers, illustrators and printers) are available if a project requires. Her knack in understanding exactly what client are looking for has helped The Creative Standard retain a happy and loyal customer list.

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The Creative Standard specializes in all forms of graphic and advertising work: logo and brand identity, trade ads, brochures, trade show graphics, media kits, wedding albums, bridal stationary and event invitations.

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 I look forward to hearing from you!